Promoting a Center

Information by State  Print version

Plan how to market your center to potential users and partners of the center. But remember, one size does not fit all, so tailor your marketing strategy to suit your community. Diverse marketing strategies can help to promote the mission of the Neighborhood Networks center within your community and highlight what makes your center unique.

There are many ways to promote your center's programs, activities, and services within the community, including distributing flyers, creating a Web site, placing articles in local newspapers, or creating and distributing a newsletter that highlights center activities and services.

The following examples will help you market your center:

	Identify corporate and other national partners who will support the center with volunteers, cash, and equipment donations, ensuring maximum participation in the center's program.
	Build relationships with local police and fire departments, schools, banks, universities, churches, temples, libraries, and local businesses.
	Establish linkages with social service organizations, community-based organizations, and faith-based organizations.
	Have an open house or some other special event to which you can invite potential partners and center participants.
	Write an article about your center or a special event at the center and send it along with original photos to your local newspaper. In your cover letter, ask the editor to run the article under local news or events.