how to market your center to potential users and partners of the
center. But remember, one size does not fit all, so tailor your
marketing strategy to suit your community. Diverse marketing strategies
can help to promote the mission of the Neighborhood Networks center
within your community and highlight what makes your center unique.
are many ways to promote your center's programs, activities, and
services within the community, including distributing flyers, creating
a Web site, placing articles in local newspapers, or creating and
distributing a newsletter that highlights center activities and
following examples will help you market your center:
corporate and other national partners who will support the center
with volunteers, cash, and equipment donations, ensuring maximum
participation in the center's program.
relationships with local police and fire departments, schools,
banks, universities, churches, temples, libraries, and local businesses.
linkages with social service organizations, community-based organizations,
and faith-based organizations.
an open house or some other special event to which you can invite
potential partners and center participants.
an article about your center or a special event at the center
and send it along with original photos to your local newspaper.
In your cover letter, ask the editor to run the article under
local news or events.