HUD's Web Management Operating Procedures

Appendix K: Quality Control

Quality Control Review Rating Form

Quality Control Review Checklist

Rater's Name: ___________________________
Date of Rating: _____________
Page (URL) reviewed: _____________________

Page owner (organization or region): ______________________________________

Instructions: Rate each standard on a scale of 1-5, 5 being the best.

Target audience is clear and unambiguous - does not attempt to address both citizens and partners (i.e., it is obvious who the page is intended for, citizens would not be confused by information intended for/appropriate to partners)

__5 __4 __3 __2 __1

Comments/suggestions:

Purpose of the page is clear and unambiguous (i.e., it is obvious what the page is intended to do)

__5 __4 __3 __2 __1

Comments/suggestions:

Writing (segues/narrative) is clear and unambiguous (e.g., words and terminology are appropriate to the target audience, content is conversational, no inappropriate jargon or acronyms)

__5 __4 __3 __2 __1

Comments/suggestions:

Content is formatted and organized efficiently (e.g., meets the KISS test, text is broken into short segments, uses headers and sub-headers to get people to what they want, layers information)

__5 __4 __3 __2 __1

Comments/suggestions:

Content is consistent (e.g., content doesn't contradict other information on the page or site, avoids duplication and redundancy except where it's needed to address different audiences, words/phrases mean the same thing throughout the page/website - consistent taxonomy)

__5 __4 __3 __2 __1

Comments/suggestions:

Spelling and punctuation are accurate. (One misspelling must be rated no higher than 4; 2 misspellings must be rated no higher than 3; 3 misspellings must be rated no higher than 2)

__5 __4 __3 __2 __1

Comments/suggestions:

Anticipates obvious questions (i.e., content shows that the writer(s) understand what the audience wants and needs)

__5 __4 __3 __2 __1

Comments/suggestions:

Links and graphics add value (if no links and graphics are included on the page, rate this "5")

__5 __4 __3 __2 __1

Comments/suggestions:

Page meets HUD's publication standards (which includes use of designated style guide)

__5 __4 __3 __2 __1